Today, Eminem released a brand spanking new video for the song “Detroit Vs. Everybody”. Since this is the kind of low hanging fruit ideal for news aggregation sites and blogs, I struggled to find a way to differentiate our posting of the link from everyone else’s posting.
My options to add some value were:
- Analyze the video and lyrics, pointing out any clever rhetorical or visual cues Eminem, Royce, Big Sean, Dej Loaf, Danny Brown and Trick Trick made.
- Contact the artists or their representatives for comment about “what Detroit means to them”.
- Find and report on local reaction to the video on Facebook, Twitter, and reddit.
- Embed the video in an unreasonably large resolution and break the layout of the site.
Guess which option took the least amount of time?