Business

Virtual Schooling Could Boost Michigan Tourism


August 24, 2020, 7:14 AM


(Photo: Pure Michigan)

Here's an upside of virtual schooling. 

To help bolster state tourism this fall, Travel Michigan is reaching out to cultural, historical and natural attractions to curate educational materials they've developed, reports Sherri Welch of Crain's Detroit Business. Those materials will be featured at Michigan.org.

"I think we're going to have families travel throughout the fall to Michigan and within Michigan as they do virtual studies," Dave Lorenz, vice president of the state's hospitality and travel promotion branch, tells the publication. 

"There are so many things travelers could see in history, nature, culture ... This is an opportunity for the travel industry not only to get more business, but to be part of the educational solution in a very difficult time."


Read more:  Crain's Detroit Business


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